Applications > Bakery / Snack / Cereal

Manufacturers of baked goods, snacks and cereals use a broad range of natural colorings. Many products are neutral to basic, which can allow for purple hues in cakes, cookies and biscuits.
DDW is proud to offer an innovative new oil dispersible technology suitable for use in a variety of bakery, snack and cereal applications:
DDW – The Colour House – provides an oil dispersible technology that can be used in sanding and decorative sugars for bakery, snack and cereal applications. DDW’s oil dispersible technology plates easily and consistently on sugar for a uniform appearance and allows for even distribution in dry blends.
Watch the following video to learn more:
Due to particle size, oil dispersible technology cannot be plated directly onto maltodextrin or powdered sugar. As DDW’s Jennifer Brown explains in the above video, the oil dispersible technology “must be added to the fat first and then added to the maltodextrin or powdered sugar.”
DDW’s oil dispersible coloring can be added to compound coatings at a low dosage (less than 0.5%) to achieve pastel colors without modifying the viscosity. To achieve more vibrant hues without increasing viscosity, the oil dispersible coloring can first be added to hard fat (up to 20% color) and then the colored fat can be added to the compound coating.
Watch this short video clip to learn more.
Traditionally, buttercream icing is a mix of hard fat and powdered sugar. Oil dispersible color by DDW – The Color House – can be added to the fat and processed traditionally for beautiful buttercream colors.
Breakfast cereals and extruded snacks may utilize blends of carotenoids and caramel color to achieve yellow to orange hues.
Inclusions in cereal or bars may show a rainbow of natural coloring. Time and temperature factors often determine the best solution for the process.
DDW has formulated and tested cocoa extenders to meet the hue for Natural, Dutch (alkaline), and Black cocoa types. Chocolate color is not limited to these three variables. Click here to learn more.


Read our interview from Baking and Snack Magazine (December 2012)
As a manufacturer, you want a product that will meet consumer expectations. You want the perfect color for your bakery, snack or cereal application. You need something that can withstand the high heat and pressure of an extruder. Let us help you select the appropriate DDW color product for your bakery, snack or cereal application. We offer a wide variety of caramel colors and natural colors for food and beverage applications, and our products have been tested and proven during our long history in the food industry. Fill out a sample request or ask our color experts what colorant we’d recommend for your product.
Click here to learn about chocolate ice cream sandwich cookie formulations.
Need a caramel color solution for your bakery, snack or cereal product? DDW caramel has high heat stability since most of the sugars have already been caramelized.
Choose a type of application:
Enjoy baking at home? Want to continue creating naturally colored foods for your family? Visit our recipes page for free recipes, recommendations from DDW food scientists, and video tutorials on how to create your own naturally colored foods in the comfort of your own kitchen! You can also watch our YouTube videos at youtube.com/expertanswerstv for more tips from our color experts!
