Turmeric contributes both flavor and colour as demonstrated in curry. The leading carotenoid colourings used in rice products are annatto and beta-carotene, both of which enhance cheese appearance. In Latin America, annatto (achiote) is popular among home chefs as a direct ingredient in rice dishes.
Food processors offer rice as a ready meal or side dish. Ethnic rice products may contain powdered caramel colour Class I (DDW 624 or 626) or alternative high hue powders (DDW 610, 608 or 640) in chicken, vegetable or spice blends. If the rice is par boiled, then the manufacturer may add liquid colouring during the initial cooking step to enhance market appearance to consumers.